General Idea
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Author: Idea, General
This 768-page volume stands as the most comprehensive source on the Canadian collective General Idea, founded in 1969 by Felix Partz, Jorge Zontal and AA Bronson. The book is arranged in three parts. each with a distinct visual identity: Performances and Actions, In the Streets and In the Showroom. The first two parts focus on ephemeral, time-based and even disposable works. The third part includes a plate section offering a near-complete visual survey of General Idea's practice. Facing-page comparative images show works as they appeared in historical installations or other relevant contexts. These three sections correspond broadly to the collective’s development: from performances, actions, pageants and other practices (1969–78), through works engaging with mass-media formats such as the magazine, television and video (1972–’80s), and finally to works conceived for galleries and museums (1985–94). The publication features a prologue by AA Bronson, a conversation between him and Beatrix Ruf, and new texts by international scholars. The appendix includes a complete scholarly bibliography, exhibition and performance histories, and an illustrated chronology of the group. The book itself functions as a kind of edition by the collective, evoking General Idea's preoccupation with redeploying cultural phenomena: here, the museum exhibition catalogue.
ISBN 9783037645857. JRP|Editions. pb. 768 pages. 500 colour, 300 b/w ills. 29 x 26 cm.
available
This 768-page volume stands as the most comprehensive source on the Canadian collective General Idea, founded in 1969 by Felix Partz, Jorge Zontal and AA Bronson. The book is arranged in three parts. each with a distinct visual identity: Performances and Actions, In the Streets and In the Showroom. The first two parts focus on ephemeral, time-based and even disposable works. The third part includes a plate section offering a near-complete visual survey of General Idea's practice. Facing-page comparative images show works as they appeared in historical installations or other relevant contexts. These three sections correspond broadly to the collective’s development: from performances, actions, pageants and other practices (1969–78), through works engaging with mass-media formats such as the magazine, television and video (1972–’80s), and finally to works conceived for galleries and museums (1985–94). The publication features a prologue by AA Bronson, a conversation between him and Beatrix Ruf, and new texts by international scholars. The appendix includes a complete scholarly bibliography, exhibition and performance histories, and an illustrated chronology of the group. The book itself functions as a kind of edition by the collective, evoking General Idea's preoccupation with redeploying cultural phenomena: here, the museum exhibition catalogue.
ISBN 9783037645857. JRP|Editions. pb. 768 pages. 500 colour, 300 b/w ills. 29 x 26 cm.
available