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Great Greenwashing, the [non-booktrade customers only]
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Author: John Pabon
Saving the planet is big business. Realising this, savvy companies are hopping on the sustainability bandwagon. Some may have altruistic ends in mind, but most want to make a quick buck. As ethical spending and consumer options increase, greenwashing is not only proliferating—it’s also becoming harder to discern.
ISBN 9781922779038. Melbourne Books. pb. 288 pages. 15.4 x 23.5 cm.
available
Saving the planet is big business. Realising this, savvy companies are hopping on the sustainability bandwagon. Some may have altruistic ends in mind, but most want to make a quick buck. As ethical spending and consumer options increase, greenwashing is not only proliferating—it’s also becoming harder to discern.
ISBN 9781922779038. Melbourne Books. pb. 288 pages. 15.4 x 23.5 cm.
available