Imago 1960-1971 (Italian only)
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Author: Giorgio Camuffo (ed.)
With its fourteen issues published between 1960 and 1971, 'Imago' was a publishing venture that cannot be defined easily: a cultural adventure through the Milan of the 60s, which in this book edited by Giorgio Camuffo is documented and described in its entirety for the first time. In addition to the detailed chapters devoted to the individual issues, the book explores various aspects of the world of 'Imago', from its main figures to its historical context, as well as its connections with art and graphics.The result of a partnership between graphic designer Michele Provinciali and Raffaele Bassoli, owner of Bassoli Fotoincisioni, 'Imago' was formally a company magazine, produced to showcase the best that image and text reproduction techniques could offer.But it was also a kind of 'promised land' of free experimentation, where figures from the world of art and visual communication – including Max Huber, Giancarlo Iliprandi, Bruno Munari, Remo Muratore, Armando Testa, Pino Tovaglia – interacted with important names in art criticism and literature, such as Dino Buzzati, Piero Chiara, Giuseppe Pontiggia and Mario Soldati. 'Imago' was evidence of the role of graphic designers between the economic boom and protests, of the artistic trends of the time and of the relationship that developed between industry and culture in that period.The photographs documenting each of these editions highlight the extraordinary variety of works featured in 'Imago', as well as the importance of the physical and 'experiential' dimension of the content, while the numerous stories and anecdotes convey the spirit that drove this collective art project.
ISBN 9788875708825. Edizioni Corraini. hb. 400 pages. includes insert. 30 x 24 cm.
available
With its fourteen issues published between 1960 and 1971, 'Imago' was a publishing venture that cannot be defined easily: a cultural adventure through the Milan of the 60s, which in this book edited by Giorgio Camuffo is documented and described in its entirety for the first time. In addition to the detailed chapters devoted to the individual issues, the book explores various aspects of the world of 'Imago', from its main figures to its historical context, as well as its connections with art and graphics.The result of a partnership between graphic designer Michele Provinciali and Raffaele Bassoli, owner of Bassoli Fotoincisioni, 'Imago' was formally a company magazine, produced to showcase the best that image and text reproduction techniques could offer.But it was also a kind of 'promised land' of free experimentation, where figures from the world of art and visual communication – including Max Huber, Giancarlo Iliprandi, Bruno Munari, Remo Muratore, Armando Testa, Pino Tovaglia – interacted with important names in art criticism and literature, such as Dino Buzzati, Piero Chiara, Giuseppe Pontiggia and Mario Soldati. 'Imago' was evidence of the role of graphic designers between the economic boom and protests, of the artistic trends of the time and of the relationship that developed between industry and culture in that period.The photographs documenting each of these editions highlight the extraordinary variety of works featured in 'Imago', as well as the importance of the physical and 'experiential' dimension of the content, while the numerous stories and anecdotes convey the spirit that drove this collective art project.
ISBN 9788875708825. Edizioni Corraini. hb. 400 pages. includes insert. 30 x 24 cm.
available