Tips for Designs that Express a Seasonal Feel (Japanese only, mostly visual)

This book offers a fresh perspective on the theme of the four seasons – an essential and frequently used motif in design. It encourages readers to move beyond conventional expressions and discover more creative, layered approaches to conveying seasonal atmosphere. Combining practical insights with creative guidance, this book serves as an invaluable reference for designers, marketing planners, brand professionals, and anyone seeking fresh inspiration for seasonal design.Whether in branding, seasonal campaigns, packaging, or advertising, the four seasons play a pivotal role in visual communication. Yet the imagery associated with each season often becomes formulaic and repetitive. To address this challenge, the book compiles a wide range of outstanding design examples that effectively express seasonality across formats such as advertising, posters, direct mail, and packaging. From the lightness of spring to the calm depth of winter, the featured works present diverse visual interpretations. In addition to visual examples, the book also provides practical resources—including seasonal keywords, color palettes, and copywriting inspiration—helping readers quickly grasp key ideas and directions for seasonal-themed design.
ISBN 9784756260123. Pie Books. pb. 256 pages. full colour. 25.7 x 19 cm.
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