Character Design Now (Japanese, part English)

Animated characters in design can appeal to a mass audience effectively and can convey an essential message of products or services. Now in 2014, we present more practical ideas for designers on how to make the most of a character's power. This time it is not the characters but the graphics, such as advertisements, products, tools or however the characters are arranged, that are mainly featured. A great reference for designers and planners.
ISBN 9784756245229. Pie Books. pb. 224 pages. full colour. 25 x 20 cm.
reprinting