Cutting Edge Designs in Packaging and Branding (Japanese only, mostly visual)

From the cute and photogenic to the limited edition design, products require ever unique and attractive package design to stand out from their competitors. This title collects packaging with the cutest designs and the most innovative concepts, with a particular focus on the packaging concept as key to the overall branding scheme. An indispensable guide for any designers looking to grab the customer in a unique way.
ISBN 9784756252715. Pie Books. pb. 352 pages. 25.7 x 18.2 cm.
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